The NO Sweat Pant

Posted on Posted in Crowdfunding, Start Ups

The No Sweat Pant was the first product that I lead from ideation to end product and lead the marketing team for the launch. It was a hugely successful launch campaign for an unknown brand and it brought a whole new audience to the former jean company. With $229,000 in sales in 30 days the brand found an urban athletic #athleisure audience in the United States.